Press Releases

The Florida Swims Foundation and Step Into Swim have joined forces to provide life-saving swim lessons to children throughout Florida.

Foss Swim School's donation, paired with a gift match, will help provide more than 13,000 free or low-cost swim lessons to children in need through Foss Swim School's scholarship program.

Fluidra partners with the Pool & Hot Tub Alliance for third year in a row to increase access to swim lessons and water safety resources.

Step Into Swim partners with water safety advocate, receives $200,000 donation to fund swim lessons

Step Into Swim reminds families to stay consistent in their children's swim lessons to build muscle memory and practice safety all year long.

Adults and caregivers are advised to take a proactive approach to keeping their children safer in the water.

PHTA earned a Power of Associations Gold Award from the American Society of Association Executives for its successful Step Into Swim initiative.

Heading to the water this summer? You’re not alone. Step Into Swim offers tips to navigate any swim environment safely.

Olympian Rowdy Gaines joined philanthropist Harris Rosen at the Rosen Aquatic & Fitness Center to provide a $200,000 grant on behalf of Step Into Swim.

The Pool & Hot Tub Alliance and its Step Into Swim initiative announced results from their second annual national survey to shed light on parental swimming concerns and awareness of drowning prevention education. 

Step Into Swim shares swim safety tips from Olympic swimmer Rowdy Gaines.

Fluctuating temperatures can be enough to disrupt plans, but swimming doesn’t have to be one of them. Step Into Swim offers tips for young swimmers to flex their swim skills during non-summer months. 

The Pool & Hot Tub Alliance recognizes the impact of the Michael Phelps Foundation's IM Program with $20,000 grant to increase access to free, comprehensive water safety curriculum

Step Into Swim announces strategic partnerships to help initiative fund swim lessons for nearly 2,000 children.

Pool & hot tub industry partners help Step Into Swim increase access to water safety education, kick off program year at the Pool and Spa Show.

Today, the Pool & Hot Tub Alliance (PHTA) announced a strong close of the 2022 program year for its water safety initiative, Step Into Swim. 

While swimming is an activity to be enjoyed year-round, winterizing your backyard pool may be necessary in colder climates where the temperature drops this time of year. Step Into Swim, the water safety initiative of the Pool & Hot Tub Alliance (PHTA), offers best practices and basic maintenance updates for pool owners looking to prep for their outdoor spaces for a winter wonderland season.  

For those who haven’t had access to their own pool this year, the thought of creating a backyard oasis may top the list of to-do’s in prep for next summer. PHTA and Step Into Swim offer homeowners tips for navigating the process and ensuring safety is top of mind.

Premier Pools & Spas partners with PHTA's Step Into Swim program to create safer swimmers in underprivileged communities. 

As many families flock to the water to navigate record-breaking heat, Step Into Swim reminds parents to take proper steps to protect children and be mindful of swimming safety in recognition of National Drowning Prevention Day on Monday, July 25.